We Have Band are an unsigned ‘Crunk and Disco’ group from London and Manchester, UK. They’re first official music video was ‘You Came Out’, Directed by David Wilson in collaboration with Fabian Berglund and Ida Gronblom from Wieden + Kennedy. Produced by Blinkink. Shot over 2 days and stop frame animated from 4,816 still images without a single moment of video footage.
The song is about the excesses, and what can happen if things don’t go well on a night out. The video portrays the extremes of the song, without taking away the fact it is a disco, techno and party song.
The video uses all three band members, using their faces as ‘canvases’. This takes the limelight away from the lead singer and focuses more on the band as a whole, something most music videos fail to do.
As the song gets quicker and more intense, the imagery gets more violent and brighter. The lighting in the scenes change with the faster music, where at the start of the video (picture 1) the lighting is softer, yet still bright and the music is fast but not as intense. The lighting towards the middle and end of the song changes rapidly, the lights begin to flash and the movement of the people becomes faster and more violent, as do the face paintings. This portrays the feeling of terror and paranoia the song depicts when things go wrong.
Sunday 18 April 2010
Looking at Music Videos: We Have Band - You Came Out
Posted by meganjonesmedia at 06:38
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment